Web Branding – Make A Name For Yourself

There really are three different levels of marketing significance when it comes to your online business.

There are three different levels of strategy that result in three different sets of results.

1) Advertising – This role is primarily designed to elicit short-term results on a specific campaign or site performance goal.

2) Search Engine Optimization (SEO) – This role is designed for long-term growth by getting search engines to recognize your site and view you as trustworthy and describing of a high ranking.

3) Web Branding – This role is also designed for long-term growth, but may have more to do with customer confidence in your product and less to do with driving new traffic to your site.

In web branding the idea is to develop a confidence in your product and or service.

Did you know it is possible to develop a strong web brand and find customers returning even if that means paying more with your site?

Why is this true?

If you develop sound web branding strategies a customer will have no problem returning to use your services or buy your product. Customers will pay the extra if for no other reason than they are confident you can and will deliver on your promises. These customers have seen your track record and they are satisfied you will do what you say you will do.

In times past there was greater brand loyalty for house cleaning products, food items, clothing and even vehicles. Branding of most products is becoming harder to do, but it's not impossible.

Web site owners who have taken the time to really understand the core of their business begin to gain a clear picture of how they can take the uniqueness of the business and leverage that special something into a means of branding their company online.

This is important because there are businesses that stop at advertising. Other businesses will add an impressive array of SEO strategies that will eventually get them noticed. While both of these are important strategies the miss the mark in defining the difference between online businesses that sells a product and THE online source for a product or service.

The end goal is to have customers view you as the only reputable seller of whatever product you specialize in.

There are many too many businesses that are content to simply sell a product without ever really making a name for themselves.

Is not it time you started taking steps to make a name for yourself?

If Someone is Erasing Or Deleting Their Text Messages, is it a Sign of Cheating?

I often hear from people who can not help but notice that their husband, wife, boyfriend, or girlfriend has been increasingly sending and receiving text messages. However, when they go to check up on those texts, they've often been deleted or erased.

I often hear comments like: "my husband will go and try to find privacy when he's texting. I'll see he has a mischievous and excited look on his face and I get a feeling of dread in the pit of my stomach. when I get a hold of the phone later to see who he's been texting and what he's been saying, I find that he's deleted his entire history. What is going on? Should I be worried that he's cheating on me and using his cell phone to do it? "

These concerns are most definitely valid. Statistics show that it's increasingly common for people to get cating cheating from their cell phones. And, it's very tempting for cheaters to sending playful and flirtatious texts to someone who you are cheating with. Plus, the cheater often thinks that all they have to do is hit the delete button to erase all evidence of wrongdoing. (This assumption can be just plain wrong.)

If you confront your loved one about the deleted texts, they'll often tell you that they were trying to save memory on their phone or that it's just their habit not to let their messages clutter up their phone. And, I suppose there are cases where this is a valid excuse. But, it will often help to look at how soon after the message's use that they are actually deleting it. It's less problematic if they let the message sit there for days or weeks before they get around to erasing it. But, if they're erasing immediately after it's sent or received, then this becomes a good bit more suspicious.

If your loved one is even reasonably tech savvy (and they are very likely if they're constantly messaging, then they are reasonably know that they can easily set their phone to automatically delete old messages after a specified period of time so that having to go in and manually do this is really over kill.

What To Do When Your Loved One Is Constantly Deleting Their Texts: As I see it, you have a few choices here. You can ask or confront them about this, but I have to tell you that an extremely large majority of cheaters will firmly deny any wrong doing. You can ask yourself if there are any places where you're seeing odd behaviors (like at the computer) and then try to follow up and check those places. You can also check the call log, photos, and sent emails. There is software that allows you to go back in and read the texts and only you can decide if you want to take this that far.

I think it often comes down to the other behaviors that surround the messaging and whether or not you believe that this is all innocent or not. And, if you've found this article, I suspect that you might feel like there is more to this than saving phone memory. Sometimes this is not the case, but many times, it is.

Shortcuts to Get Out of Sandbox in Search Engine Optimization SEO

Are there any shortcuts in SEO? Does it really need to take more than 3 months to get out of Google sandbox for new domains? Still there are a lot people arguing if there is a Sandbox. The answer would depend on the definition of what 'sandbox' means. If a 'sandbox' means the un-favorable situation which a new website would rank for competitive keywords, then 'sandbox' really exists.

In my SEO experience, a new website would not rank very well in its first level keywords. How does Google decide what are the first level keywords in a website? Google has a very smart calculation for this. If the keyword phrases are in your title tap, and also in your headline or even in your bold text, you are almost guaranteed Google would find out what your first level keyword phrases are. If you have some valuable links, you would probably rank well in your second level keyword phrases, but not the keywords you most desire. About half month after your first PageRank update, your ranking of your first level keyword phrases would gradually increase. And about another half month, the true value of your ranking positions in all keyword phrases would show. This process would take about 4 months in total. That's right! 3 month to wait for the first PageRank update, another month for graduate rankings increase.

That comes to the question-is there any shortcut to the sandbox situation? Yes, many people have tried, and it works. Go to some auction sites and buy an old domain name, the older the better. You have to be very careful that this old domain you are buying is not a banned site. If the domain has a PageRank which would be safe to buy. If the content of this old domain was doing something near your new website topic would be even better. Then, you 301 redirect the old website to your new website. About 3 weeks later, you are ranking as if you are a trusted old website. If you wonder how to do the 301 redirect, you can search for '301 redirect code', people teach you all that.

3 weeks compare to 4 months in the Sandbox is an amazing deal. If you are still thinking 3 weeks is a little too long, then you may build your website directly in this old domain. The disadvantage is that the old domain name may not be your favor. And the existing backlinks of this old domain may somehow look strange to Google because of the un-relevant contents and anchor text of the link page. You may be thinking-is it that same if I '301 redirect' the old domain to your new website? The backlinks of the old domain is still not relevant. Would it harm my new website? No, because the action of '301 redirect' is made in the old domain. Your new website does not need to do anything with this action. Remember Google in its official page saying that never hurts you!

If you still worry, you might think in this way: imagine if there is a competitor who would like to pull you down from the ranking, then your competitor '301 redirect' a web page with illegal content to your website. Do you think you would really be pull down? If this '301 redirect' would anyhow harm you, a lot of sites would not exist in this moment. '301 redirect' should not harm you anyhow.

Six Awesome Motorcycle Parts to Soup Up Your Hog

Ask any biker: your motorcycle is not only a high-powered vehicle built to create awesome experiences, but also an expression of your personality.

Even though machines come off the lot stacked with great features, there’s always room for modifications. Working on your bike is just one more fun part of ownership, while adding and subtracting components lets you to create the look, feel, and riding experience you desire. Let’s look at some super-cool motorcycle parts you might consider adding or altering to perfect your bike.

1. Frame Sliders and Engine Guards

Frame sliders are very simple add-ons that prevent your frame from touching the ground, in the event that your vehicle tips over. These metal components create a short cushion between ground and bike, preventing impact to your frame. Similarly, engine guards are steel bars that fit over the cycle’s engine to protect it if the craft keels over. Both of these are easy to install, and give you some cheap insurance against frustrating damages.

2. Fender Eliminator Kit

Most bikes come with bulky, unattractive rear fenders. It’s not a surprise, then, that fender eliminators are one of the most common alterations riders make. Look for a good eliminator kit that works with your rear brake light and gives your vehicle a sleeker appearance.

3. Exhaust System

You feel the need for speed, but do you also feel the need for… noise? Many riders are excited about the powerful sound of their engines, and adding an exhaust system gives you control over that sound’s character and intensity. Though this isn’t the cheapest of motorcycle parts, it adds some power to your engine and is usually easy to install. With so many systems that create unique sounds, you have control over how you announce yourself to the streets.

4. Air Filter

The air filter is the exhaust system’s partner in crime. If you opt for a new exhaust system, you’ll need a filter that can handle it. Air filters heighten performance by keeping the engine clean and aerated. Well-maintained filters can last for tens of thousands of miles, so it’s smart to invest in a good one.

5. Custom Suspension

Suspension is much different for motorcycles than it is for cars. A biker’s weight is much higher in comparison to his or her vehicle’s weight. When you buy a bike, have the suspension adjusted precisely to handle your weight. Very few riders do this, but it makes for optimal handling and performance once you hit the road.

6. High-Performance Tires

Tires are crucial motorcycle parts. Good ones allow you to ride on a wider range of surfaces, while also optimizing handling and fuel efficiency. The tires included with new bikes are functional, but basic. Look for tough, high-performance tires that are built for the kinds of surfaces you plan to encounter – it will make a big difference in the feel of each ride.

Working on your bike can be just as fun as riding it. With these motorcycle parts and modifications, you can transform a good machine into a great one.